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The meaning of «wrlh-tv»

WRLH-TV, virtual channel 35 (UHF digital channel 24), is a Fox-affiliated television station licensed to Richmond, Virginia, United States. The station is owned by the Sinclair Broadcast Group. WRLH-TV's studios are located on Westmoreland Street in the North Side area of Richmond, and its transmitter is located in Bon Air at the studios of PBS member stations WCVE-TV and WCVW.

WRLH began its operation on February 20, 1982.[1] It was Richmond's first general entertainment independent station, and the first new commercial station in Richmond since WRVA-TV (channel 12, now WWBT) signed on 26 years earlier. The calls were previously used on a predecessor to WNNE in Hartford, Vermont. It aired an analog signal on UHF channel 35 from a transmitter southwest of the US 60/SR 288 interchange. It was the second station owned by the TVX Broadcast Group, who had launched WTVZ in Hampton Roads three years earlier. The WRLH call letters stand for Richmond and the two TVX executives primarily responsible for getting the station on the air, Gene Loving and Harvey Hudson. Like most Independents, it initially offered a format consisting of cartoons, sitcoms, movies, drama shows, and religious programming in mid-mornings after the cartoons. WRLH also carried business news programming from the Financial News Network in the evenings until sign-off.

In 1984, WTLL signed on channel 63 with a religious format, and WRLH's religious programming moved there. Some of those shows moved back to WRLH when WTLL took on a general entertainment format in summer 1985 under a new call sign, WVRN-TV, and the two stations now competed under the same format. The competition took a toll financially, and as a result, TVX sold WRLH to the A. S. Abell Company of Baltimore in 1985. Times Mirror then turned around and sold WRLH (along with WMAR-TV in Baltimore) to Gillett Broadcasting in 1986. Gillett then sold WRLH along with another station to Busse Broadcasting in 1987.

On October 9, 1986, WRLH became a charter Fox affiliate, with the affiliation agreement having been inherited from TVX ownership. The station is the only major station in Richmond to have never changed its network affiliation, having been with Fox since the network's inception. Gillett then sold the station to Busse Broadcasting in 1987.

WVRN was put up for sale after its parent company, Sudbrink Broadcasting, filed for Chapter 11 bankruptcy in late 1986. At that point, Act III Broadcasting purchased WVRN. However, both stations continued to suffer financially. Part of the problem was that Fox only offered eight hours of programming a week at the time, meaning WRLH was still programmed largely as an independent. At the time, Richmond was not big enough to support what were essentially two independent stations. Soon after Act III bought WVRN, it offered to buy WRLH's programming on the condition that channel 35 itself be sold to a different group that would run it as a non-commercial or home shopping type station. Busse declined but offered instead to sell WRLH outright to Act III in 1988, which then put WVRN back on the market. There were no takers for channel 63, however, and Act III merged WVRN's programming onto WRLH's schedule, took WVRN off the air and returned the channel 63 license to the Federal Communications Commission (FCC) for deletion.

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